Paid Search

Highly effective, but just one piece of the puzzle

Are You Getting the Most Out of Paid Search?

Perhaps the most powerful of all lower-funnel conversion channels, paid search is ignored or mismanaged at your own peril.

If your year-end paid search isn’t at a $2 CTA, we need to talk.

If your paid search and Grant are managed separately, we need to talk

If you’re a major non-profit brand seeking consistent and above-average online revenue growth, we need to talk

Paid search is the holy grail of attributable online fundraising when done right.  Discover how one Further client was able to improve combined results from paid search and Grant 10-fold by allowing Further to lend a hand. 

Further is a Google Premier Partner Agency – the only agency dedicated solely to non-profits to carry this distinction!

These results are unbelievably satisfying.  The CPA's are insanely good!

Erica Best

Senior Manager, Direct Response
No Kid Hungry

We initially contracted Further for a search and Facebook pilot program and the results left no doubt that they would help us get to the next level.  We quickly expanded our scope with them.

Tricia Hart

Director of Direct Response
Amnesty International USA

We have an aggressive 5-year fundraising goal that is largely driven by digital. Further is the perfect partner to map out the strategy and help us achieve the results.

Diane Clifford

Director of Direct Response
No Kid Hungry

We tapped into Further’s expertise to help the IRC move to a digital-first prospecting program. In a short period of time we've added hundreds of thousands of new donors largely due to Further's strategic planning and advice.

Emily Martin

Digital Advertising Officer
International Rescue Committee

Further manages our digital display ads, paid Facebook advertising, and search/Grant. Together, our efforts have allowed CRS to grow digital revenue by double-digits every year. 

Laura Durington

Senior Manager of Digital Giving
Catholic Relief Services

Our fundraising efforts through Facebook & search are at historical highs. Further always brings smart ideas and solid execution to the table.

Keira Costic

Director of Web Marketing & Digital Acquisition
Defenders of Wildlife

Related Case Study

Optimizing Paid Search Opportunities

Paid search is one of the stronger lower-funnel conversion options available to digital marketers. With Further’s search experts, our clients are delivering major improvements to direct search conversions. How does your program stack up?

& Whitepapers
Are you a vendor?
Get your Free Blueprint for Building a Digital Media Budget